Next batch: Nov 1644 seats leftPerungudi, Anna Nagar, Sholinganallur

Intellea
+91 74488 48481

AI-Powered Digital Marketing Training in Anna Nagar

  • Start Your Career with Digital Marketing Course in Anna Nagar.
  • Flexible Batches, Expert Career Guidance & Placement Support.
  • Learn AI Tools, Content Creation & Automation the Modern Way.
  • Train on Live Ad Campaigns & Real-Time Projects with Real Ad Budgets
4.9 455 Google reviews

500+ trained · 100% placed · 120+ projects built

  • Regular batch classes
  • Doubt‑clearing sessions
  • Expert classes
  • Real projects
  • Placement support
  • Global Certificates
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Where alumni work

Intellea alumni work at leading tech companies and growing startups

Our alumni are building successful careers across reputed tech firms and promising startup ecosystems.

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About this course

What You’ll Learn in the Digital Marketing Course in Anna Nagar

Our Digital Marketing Course in Anna Nagar is designed for students, freshers, beginners, and working professionals who are truly ready to master practical, real-world marketing skills. We begin with the absolute fundamentals and smoothly guide you through SEO, social media, Google and Meta Ads, content creation, email marketing, and advanced analytics. Through live expert sessions, hands-on practice, and real agency projects, you will learn to actually run campaigns, boost online visibility, drive quality leads, and track real ROI. Our mentors are always available to clear your doubts, while regular tasks and assessments keep your daily learning progress perfectly on track. Additionally, we provide comprehensive study materials, professional resume building, and mock interviews to get you completely interview-ready for top digital marketing career opportunities in the city. Upon successfully finishing the entire program, you’ll earn an industry-recognized course completion certificate and dedicated placement assistance to confidently kickstart your exciting new career journey ahead.

Upcoming batches

Find the Right Batch for Your Learning Journey

Start learning at a time that works best for you. Explore our upcoming morning and evening batches.

StartsScheduleSeats
Nov 16Monday Morning 2
11:30 AM to 1:00 PM		 6 of 50 filledStarts today Reserve seat
Nov 16Monday Evening 2
6:30 PM to 8:00 PM		 3 of 50 filledStarts today Reserve seat
Nov 30Monday Morning 1
9:30 AM to 11:00 AM		 Enrolment open Reserve seat
Nov 30Monday Evening 1
4:30 PM to 6:00 PM		 1 of 50 filled Reserve seat

Who Should Take This Course

Is This Course Right for You

Complete Beginners

Start with digital marketing fundamentals, no prior experience required. Learn step by step and build confidence in SEO, social media marketing, content creation, and online advertising.

Level Up Your Marketing Skills

Learn keyword research, Google Ads, social media campaigns, email marketing, and analytics to strengthen your existing marketing skills.

Career Switchers

Develop practical digital marketing skills through hands-on projects and explore new career opportunities in SEO, performance marketing, content marketing, and digital marketing analytics.

Anyone Ready to Learn Digital Marketing

Work on real-world projects, explore industry-relevant tools, and learn to improve online visibility, generate leads, optimize campaigns, and measure marketing performance.

Curriculum

Digital Marketing Training in Anna Nagar Curriculum

Build job-ready digital marketing skills in SEO, social media marketing, Google Ads, email automation, and performance optimization. Learn through hands-on projects and build working applications for your GitHub portfolio.

PHASE 01 · FOUNDATIONS & CORE DIGITAL PRESENCE

01 Digital Marketing Fundamentals & Brand Strategy Understand the modern digital ecosystem, customer journey mapping, and how to build a cohesive brand identity.
  • Evolution of Digital Marketing & The Modern Customer Funnel (AARRR Framework)
  • Target Audience Persona Creation & Empathy Mapping
  • Competitor Analysis & Digital SWOT Frameworks
  • Omnichannel Marketing Strategy & Brand Voice Development
  • Introduction to Marketing KPIs, OKRs, and ROI Measurement
  • Website Fundamentals: WordPress/Shopify Basics & Landing Page Psychology

Beginner Build a 30-day digital marketing strategy document with buyer personas and channel selection.

02 Advanced SEO & AI Search Optimization Master organic search visibility, moving beyond basic keywords to technical SEO, E-E-A-T, and AI-driven search.
  • Keyword Research 2.0: Search Intent, Topic Clusters, and Long-Tail Strategies
  • On-Page SEO: Semantic HTML, Schema Markup, and E-E-A-T Optimization
  • Technical SEO: Core Web Vitals, XML Sitemaps, and Crawl Budget Management
  • Off-Page SEO: Modern Link-Building Strategies (Digital PR, HARO, Guest Posting)
  • Local SEO: Google Business Profile Optimization and Local Citation Building
  • AI Search Optimization (AISO): Optimizing content for Google SGE and AI Overviews

Beginner to Intermediate Conduct a full-scale SEO audit and deliver an actionable optimization report with schema markup.

03 Content Marketing & Short-Form Video Strategy Create high-converting, platform-specific content that drives engagement, leveraging short-form video and AI-assisted creation.
  • Content Marketing Funnel: Top, Middle, and Bottom-of-Funnel Content Mapping
  • Copywriting Frameworks: AIDA, PAS, and StoryBrand for Digital Channels
  • Short-Form Video Strategy: Scripting, Hook Creation, and Trends for Reels/Shorts/TikTok
  • AI-Powered Content Creation: Using tools like Jasper, Copy.ai, and Midjourney ethically
  • Content Distribution & Repurposing Strategies across Multiple Platforms
  • Content Performance Tracking: Engagement Rates, Shares, and Time-on-Page

Intermediate Produce a 2-week content calendar with short-form videos, blog posts, and tracked engagement metrics.

PHASE 02 · TRAFFIC GENERATION & PAID ACQUISITION

04 Performance Marketing (Google Ads & PPC) Gain hands-on expertise in running profitable pay-per-click campaigns across Google Search, Display, and YouTube networks.
  • Google Ads Account Structure: Campaigns, Ad Groups, and Keyword Match Types
  • Writing High-Converting Responsive Search Ads (RSAs) and Asset Optimization
  • Bidding Strategies: Maximize Conversions, Target CPA, and ROAS Optimization
  • Google Display Network (GDN) & YouTube Video Ad Campaign Setup
  • Conversion Tracking Setup: Google Tag Manager (GTM) and Google Ads Tags
  • PPC Auditing: Identifying wasted spend, negative keyword mining, and Quality Score improvement

Intermediate Build a structured, ready-to-launch Google Ads campaign with defined budget, bidding strategy, and GTM tracking.

05 Social Media Marketing & Paid Social (Meta & LinkedIn) Build communities organically and scale reach through highly targeted, algorithm-friendly paid social campaigns.
  • Meta Business Suite Setup: Pages, Ad Accounts, and Pixel Installation
  • Meta Advantage+ Campaigns: Automated targeting and creative optimization
  • Advanced Audience Targeting: Custom Audiences, Lookalike Audiences, and Retargeting
  • LinkedIn Marketing: B2B Lead Generation, Sponsored Content, and Account-Based Marketing (ABM)
  • Social Media Community Management and Crisis Communication Basics
  • A/B Testing Ad Creatives: Hooks, Visuals, and Call-to-Action (CTA) Variations

Intermediate Design a Meta Lead Generation Campaign with audience segmentation, ad mockups, and retargeting funnel strategy.

06 E-commerce & Marketplace Marketing Specialized training for driving sales in e-commerce environments, focusing on product feeds and shopping ads.
  • E-commerce Funnel Optimization: Cart Abandonment and Checkout Flow Analysis
  • Google Merchant Center Setup and Product Feed Optimization
  • Performance Max (PMax) Campaigns for E-commerce Retailers
  • Amazon/Flipkart Marketplace SEO: Listing Optimization, A+ Content, and PPC
  • Influencer Marketing: Identifying, negotiating, and tracking micro-influencer ROI
  • Retention Marketing Basics for E-commerce: SMS and Post-Purchase Email Flows

Intermediate to Advanced Optimize an e-commerce product feed for Google Merchant Center and build a Performance Max campaign.

PHASE 03 · ENGAGEMENT, RETENTION & AUTOMATION

07 Email Marketing & Marketing Automation Build sophisticated, behavior-triggered automation workflows that nurture leads and drive repeat revenue.
  • List Building Strategies: Lead Magnets, Pop-ups, and GDPR/DPDP Compliance
  • Email Deliverability: Domain Authentication (SPF, DKIM, DMARC) and List Hygiene
  • Segmentation & Personalization: Dynamic Content based on user behavior
  • Building Automation Workflows: Welcome Series, Cart Abandonment, and Re-engagement
  • Email Copywriting & Design: Mobile-first templates and compelling CTAs
  • Metrics That Matter: Open Rate, Click-Through Rate (CTR), and Revenue per Subscriber

Advanced Design a 5-part automated email nurture sequence with subject line A/B tests and trigger conditions.

08 Web Analytics & Data-Driven Decision Making Master Google Analytics 4 (GA4) to track user behavior, attribute conversions, and translate data into insights.
  • GA4 Architecture: Events, Parameters, and User Properties vs. Universal Analytics
  • Advanced Event Tracking Setup via Google Tag Manager (GTM)
  • Building Custom Reports, Dashboards, and Exploration Reports in GA4
  • Attribution Modeling: Data-Driven, Last-Click, and Cross-Channel Attribution
  • UTM Parameter Strategy: Standardizing campaign tracking for accurate reporting
  • Data Privacy: Cookie Consent Management and First-Party Data Strategies

Advanced Set up a custom GA4 dashboard tracking core KPIs with GTM event triggers for conversions.

09 Conversion Rate Optimization (CRO) & UX Basics Maximize the value of existing traffic by systematically improving website usability, trust signals, and conversion pathways.
  • CRO Fundamentals: Heuristic Analysis and Conversion Frameworks (e.g., LIFT Model)
  • User Experience (UX) Principles for Marketers: Navigation, Load Speed, and Mobile Responsiveness
  • Designing High-Converting Landing Pages: Above-the-fold optimization and friction reduction
  • A/B and Multivariate Testing: Hypothesis creation, statistical significance, and tools (e.g., VWO, Optimizely)
  • Heatmaps and Session Recording Analysis (e.g., Hotjar, Microsoft Clarity)
  • Psychological Triggers in CRO: Urgency, Scarcity, and Social Proof

Advanced Conduct a CRO audit of a landing page using heatmaps to deliver prioritized A/B test hypotheses.

PHASE 04 · ADVANCED ANALYTICS, AI & CAREER READINESS

10 AI in Digital Marketing & Prompt Engineering Harness the power of Artificial Intelligence to automate repetitive tasks and enhance creative marketing output.
  • Introduction to Generative AI: LLMs, Image Generators, and their marketing applications
  • Advanced Prompt Engineering: Frameworks for generating high-quality ad copy, blogs, and strategies
  • AI for Data Analysis: Using AI to interpret GA4 data and generate insight summaries
  • AI-Powered SEO: Automating keyword clustering and content brief generation
  • Ethical AI Use: Avoiding plagiarism, maintaining brand voice, and fact-checking AI output
  • Emerging AI Marketing Tools: Chatbots, predictive analytics, and dynamic creative optimization

Advanced Build an AI Marketing Assistant prompt library tailored for SEO, ad copy, and email ideation.

11 Personal Branding & Freelance/Agency Setup Equip yourself with the business acumen to monetize your skills, whether freelancing, starting an agency, or corporate.
  • Building a Standout Personal Brand on LinkedIn and Twitter/X
  • Freelancing Fundamentals: Profile optimization on Upwork/Fiverr and client outreach
  • Agency Basics: Service packaging, pricing models (retainer vs. project), and contracts
  • Client Onboarding: Discovery calls, expectation setting, and reporting frameworks
  • Portfolio Development: Creating case studies that highlight problems, actions, and results (PAR framework)
  • Time Management & Productivity Tools for Remote Digital Marketers

Advanced Create an optimized LinkedIn profile, a service rate card, and a detailed portfolio case study.

12 Capstone Project & Corporate Placement Preparation Integrate all learned skills into a comprehensive, real-world simulation, followed by intensive career support.
  • Managing a simulated 3-month digital marketing campaign for a real or mock brand
  • Tailoring your CV with quantifiable achievements and ATS-friendly formatting
  • Technical digital marketing questions and behavioral (STAR method) practice
  • Peer and mentor feedback on your final project deliverables
  • Navigating job portals, networking, and leveraging alumni/hiring partner networks
  • How to stay updated with algorithm changes and industry news post-graduation

Advanced Present a comprehensive digital marketing capstone project with analytics dashboards, campaign reports, and a portfolio.

Toolset

Tools & Technologies Covered in Our Digital Marketing Course

Google Ads
MailChimp
Canva
Ahrefs
Google Analytics

Projects

What You’ll Build with Digital Marketing Training in Anna Nagar

You’ll build working projects from the ground up, apply the concepts you learn, and add each completed project to your GitHub portfolio.

Project 1

End-to-End Digital Marketing Strategy

Before you spend a single rupee on ads, you need a solid game plan, so this project puts you in the shoes of a Marketing Manager building a strategy from scratch. You’ll research your market, figure out exactly who your ideal customers are, pick the best channels, and set realistic budgets.

Project 2

Meta Ads & Lead Generation Campaign

Organic reach is nice, but businesses need real, predictable leads, which is why this project puts you directly inside the Meta Ads Manager. You’ll learn how to set up your business account, install the tracking pixel, write ads that actually convert, and build a smooth funnel to capture those leads.

Project 3

YouTube & Short-Form Video Marketing

Everyone is scrolling these days, so this project teaches you how to make short videos that actually grab attention and keep people watching. You’ll learn how to write a killer hook, script engaging content, and tweak your videos to beat the algorithms on YouTube Shorts, Reels, and TikTok.

Project 4

Website Traffic & Analytics

You can’t fix what you can’t measure, so instead of just looking at basic page views, you’ll learn how to track what visitors are actually doing on a website. You’ll set up Google Analytics 4 and Tag Manager to track clicks and form submissions, figure out where people are getting stuck, and build custom reports to make sense of it all.

Project 5

AI-Powered Digital Marketing Workflows

AI is changing how we work, so this project shows you how to use the latest tools to speed up your daily tasks and stay ahead of the curve. You’ll practice using AI to quickly brainstorm SEO blog ideas, write different versions of ad copy, crunch through data, and automate the boring, repetitive stuff.

Your Course Trainers

Guidance From Trainers With Real-World Experience

Afreen

Afreen

Digital Marketing Mentor

Meet Afreen, a digital marketing expert specializing in SEO, Google Ads, and performance marketing. With deep proficiency in GA4, GSC, GTM, and Keyword Planner, she guides you through hands‑on, real‑world campaigns to build practical skills that actually work.

  • SEO
  • SMO
  • Social Media Marketing
  • Google & Meta Ads
  • Google Analytics 4
  • Google Search Console
Pooja

Pooja

Digital Marketing Mentor

Pooja is an industry expert and digital marketing mentor specializing in social media strategy, content marketing, and brand storytelling with Meta Business Suite, Canva, and HubSpot. Focused on practical, industry‑oriented learning through real‑time examples and projects.

  • Social Media
  • Content Marketing
  • Content Creation
  • SEO
  • ORM
  • Canva
  • HubSpot

Certification

Digital Marketing Course Certification

  • Verified Certificate

    Unique certificate ID that can be used to verify your credentials.

  • Shareable Credential

    Add your certificate to LinkedIn, your resume, or professional portfolio.

  • Based on Course Completion

    Earn your certificate after completing the required learning and project requirements.

Placement

Digital Marketing Training Placement Assistance

Digital Marketing Training Placement support continues even after your learning modules are complete, helping you strengthen your resume, present your projects, prepare for interviews, and pursue relevant job opportunities.

500+Trained
100%Placed
120+Projects built
Talk to a placement counsellor

Your road to the offer

  1. 1

    Resume built around your projects

    Rewritten around the work in your portfolio, not a generic template.

  2. 2

    Mock interviews with working mentors

    The technical and HR questions you will actually be asked, rehearsed until they are easy.

  3. 3

    Referrals to our hiring partners

    Your portfolio goes in front of companies hiring for these roles.

  4. 4

    Offer in hand? We stay until you join

    Negotiation guidance and joining support.

  5. Hired

Skills You’ll Gain from Digital Marketing Training in Anna Nagar

By the end, you can do this

  • Build clear marketing strategies that connect business goals with the right audience and track measurable results.
  • Measure campaign performance using key metrics such as ROAS, CAC, and conversion rates.
  • Use AI tools to simplify research, plan marketing campaigns, and automate everyday tasks.
  • Manage social media accounts, create engaging content calendars, and produce high-quality Reels.
  • Run and optimize Facebook and Instagram ad campaigns to get better results within your budget.
  • Write engaging, SEO-friendly content for blogs, emails, and advertisements that attracts and converts customers.
  • Set up email automation and CRM workflows to turn subscribers into loyal, repeat customers.
  • Use Google Analytics 4 and Google Search Console to monitor website traffic and understand user behaviour.
  • Build a professional portfolio and develop practical skills to start your career, work as a freelancer, or launch a digital marketing agency.
  • Design user-friendly websites and landing pages that create a great experience and turn visitors into customers.

Job roles & salary

Where this takes you

Learn practical skills and explore job roles that match your interests. Discover salary opportunities and take your first step toward a successful tech career.

Digital Marketing Executive

Execute digital marketing campaigns, manage online channels, and support SEO, and content marketing,

SEO Specialist

Conduct keyword research, optimize website content, perform SEO audits, and improve organic search visibility.

Social Media Marketing Specialist

Plan social media content, manage brand accounts, create campaigns, and analyze audience engagement.

Google Ads / PPC Specialist

Manage paid advertising campaigns, optimize budgets, track conversions, and improve return on ad spend.

RoleFresher (0–2 yrs)Mid (2–5 yrs)Senior (5+ yrs)
Digital Marketing Executive₹2–4 LPA₹4–7 LPA₹7–12+ LPA
SEO Specialist₹2.5–4 LPA₹4–8 LPA₹8–15+ LPA
Social Media Marketing Specialist₹2.5–4.5 LPA₹4–8 LPA₹8–14+ LPA
Google Ads / PPC Specialist₹3–5 LPA₹5–10 LPA₹10–18+ LPA

Video stories

Hear it from our learners

Real learners on what changed for them after Intellea.

HariFrom a career gap to practical learning
Muruga VigneshFrom zero coding to an IT internship
JohnsonFrom aspiring IT professional to intern
Fiona & RionaTwin sisters who chose Intellea for AI
VijayFrom confused fresher to a 9 LPA placement
SwethaFrom engineering graduate to IT professional
GunaleshFrom ECE graduate to IT professional

Learner stories

In their own words

Harish

★★★★★

The course is simple to follow and matches exactly what companies look for. The mentors guide you through every single step patiently.

Google review

Oviiyaa Chandrasekar

★★★★★

The internship support here is the real deal. You get to work on practical tasks that help you understand how IT companies actually operate.

Google review

Kanagapriya

★★★★★

A fantastic starting point for college graduates near Karapakkam. They turn confusing coding theories into simple logic anyone can understand.

Google review

Harikrishnan K

★★★★★

Learning at intellea IT company internship is exceeded my expectations and feels too confidence. The experienced trainers explained every topic with practical examples and industry insights. The AI-powered learning portal made it easy to revise concepts and practice anytime. The real-time projects improved my technical skills, problem-solving ability, and confidence. I highly recommend intellea to anyone looking for a software training institute in Chennai.

Google review

Mehshan Khan

★★★★★

I enrolled at INTELLEA to gain practical IT skills. The placement support, resume guidance, and mock interviews prepared me well for job opportunities. The real-time projects improved my technical skills, problem-solving ability, and confidence. The experienced trainers explained every topic with practical examples and industry insights. If you want practical learning and industry-ready skills, INTELLEA is an excellent choice.

Google review

Lamia Luqman

★★★★★

My friend referred me to this course, and It completely changed my Skills. The trainers are people with experience from Fidelity and Amazon.

Google review

Abu Baker

★★★★★

The internship certificate and real-world project validation gave a massive boost to my otherwise empty resume.

Google review

Read more learner stories →

FAQ

Common Questions About the Digital Marketing Course in Anna Nagar

Why choose Intellea for Digital Marketing Training in Anna Nagar?

We offer industry-focused, hands-on learning with live projects and expert mentorship right in Anna Nagar, Chennai. Our updated curriculum covers trending skills like AI Search Optimization and Meta Ads, ensuring you stay highly competitive and job-ready in today’s fast-paced digital market.

How much does the Digital Marketing course cost?

Our course is affordably priced with flexible EMI options to comfortably suit your personal budget. We believe quality education should be accessible for every student's career investment goals.

Who will train me, and how are trainers selected?

You will be trained by seasoned industry professionals with years of real-world campaign experience. They are rigorously selected based on their proven industry track records and deep domain expertise. Most importantly, they are chosen for their exceptional ability to teach and mentor students effectively.

What training modes are available for the course?

We offer highly flexible training modes to fit your busy lifestyle and personal schedule. You can choose between interactive live online

What real-world projects are included in the course?

You will work on live projects like SEO audits, Google Ads lead generation, and Instagram Reels campaigns. We also include hands-on tasks like building Email Marketing Automation workflows.

What is the duration of the Digital Marketing course?

Our comprehensive program typically spans 3 to 4 months, depending on your chosen batch and learning pace. This timeline is carefully designed to ensure thorough coverage of all modern, industry-relevant modules, while allowing ample, stress-free time for practical, hands-on practice and project completion.

What happens if I miss a Digital Marketing training session?

Don’t worry, all sessions are recorded and uploaded to your student learning portal for easy review. You can catch up on the material at your own convenience without falling behind in the syllabus. You can also attend a makeup class with another batch or get one-on-one doubt clearance from our trainers.

Does Intellea provide placement assistance after course completion?

Yes, we provide dedicated placement assistance to help you land your dream job confidently. This includes professional resume building, realistic mock interviews, and direct job referrals. Our strong network of hiring partners in Chennai actively seeks and recruits our certified graduates.

Is the Digital Marketing certification really worth it?

Absolutely, our certification is highly recognized by top companies across the industry. It validates your practical, job-ready marketing skills directly to potential employers.

How can I contact the Intellea course advisor?

Please contact our course advisor at +91 7448848481, or you can share your queries through info@intelleatech.com.

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